What is the purpose of blogging? I know you have encountered this question so many times already and you will most likely ask yourself the same question over and over again too. According to expert bloggers, blogging is writing for the sole purpose of intentionally or unintentionally getting from a blog by leveraging on readership, online popularity, web traffic and lots of other factors centered on income generation or just expressing oneself virtually.
How does one get started in blogging?. Well, having sufficient grasp of the crux of the matter as well as the right tools can get anyone into blogging in no time at all. Basically, one of the tools that a blogger must obtain and learn in order for the readers to think of you as professional and reliable is through article writing basics.
If you want to convey your message across your readers regardless of stores of information at your command, the following article writing basics will certainly serve the purpose efficiently and valuably. Keep these guidelines whenever you write and you’re on your way to creating astutely written content that will direct vast readership to your own niche.
1. Always remember the WIIFM principle – For those who are still in newbie marketing, in case you have no idea what WIIFM is, it’s a marketing jargon for, ‘What’s In It For Me’? A blogger/writer should have this mentality when it comes to article writing. Exerting an effort to deliver to your audience what’s in it for them as they take time to visit your site and read your content will help you attain sizable followers in no time. Keep in mind; readers are always into something they know they can benefit from. If they find your site one great informational hub, they’ll definitely stick by your side, read your every post and even advertise your blog through WOM (Word-of-Mouth).
2. Give your readers a KISS. – Before you react violently, this article writing basics should not be taken literally. Keep it short and simple – that’s what KISS stands for. It is very much understandable that you have lots of information and thoughts to share, but it would be best and would make a lot of sense if you keep your articles short and simple. Short posts are often the ones that have greater impact and bearing weigh against the lengthy ones. So, the next time you blog about a particular topic, make certain that you keep it nice and brief, yet still with a sharp intellectual tone.
3. Polish your stuffs – This is one of those article writing basics that should always be given emphasis. Proofreading your articles to constantly spell check possible typos and grammatical errors should be a writer’s creed. If you want to gain credibility and trust, give your readers something seamless to read. Proofread once or twice, and proofread still.
4. Don’t forget to link – Based on SEO, linking your site to other blogs will help you to have a larger network. This is also one good way of establishing a name and integrity in the vast cyberspace as you link your site and have other people link you to their blogs in return.
5. Stimulate your readers to say their piece – A comment or two is a proof that your blog is being followed and read. To continue the flow of interaction, it would be best if you leave a question hanging or provide some points for your readers to ponder. Call it ingenuity and cunningness!
